Communication Animation



Saw it and thought I do like the sketched animation look. always draws my attention. A Brief History of Communication, the new ad for The Carphone Warehouse, is a charming stop motion animation by Kristofer Strom, the Swedish artist behind You Tube hit Minilogue (equally as creatively brilliant).

There is a wonderful sequence of the development of the phone from the circular dial, to seperate buttons and then a quaint cultural script of the old 'brick' mobile phones. Then its decrease in size sequenced wonderfully in a clockwise twist from phone, to Ipod/Mp3, to mouse (with quirky/surreal ear phones as its wire) & to RSS symbol (blogging/feeds).

Still with more shifting directions/perspectives it continues fast and sharp until back to mobile with GPS mapping technology into a laptop finishing with the future technology of flying engine subtly anchoring that Chitty Bang Bang idea of flying automobiles.

If it was stop motion, there must have been a thousand photos, but it was worth every last one.

Excellant

cheers

Kristofer

found: on youtube

dugg here: http://digg.com/television/The_Carphone_Warehouse_A_Brief_History_of_Communication

(alas, never the first).

Visually Constructing Lewis

This is a clever, creative piece of visual thinking. Abbey take the style of a lewis hamilton & his Mclaren (i think) car as a model kit that you can put together.

Particularly how it breaks the number eight apart at the end and then reconstructs it like model pieces. Really makes you re-think about the shape, form of letters/symbols.

great advert, much in the vein of the Honda ads with the Cog ad of everything working together & the problem playground (blogged previously at this site) of visual thinking, problem solving and piecing things together.

Excellant