Published on 2009/04/07 4:34 pm.
Filed under: abstract, cartography, colour, communication, design, internet, isomap, isometric, knowledge, landmarks, sign, simon patterson, subvert, subway, surreal, underground, websites
Saw this quirky little durex animation, thought it would lighten everyones mood. quite creative.
CR state 'Not much to say about this Durex ad made by NY animation studio Superfad for Atlanta agency Fitzgerald + Co, except that it made us laugh.
Apparently, everything is done in CGI. Shame, we had visions of a particularly filthy-minded party balloon folder twisting away in a studio somewhere…'
Out-takes here
from: http://www.creativereview.co.uk/crblog/durex-balloon-animals/
Published on 2009/01/24 6:54 pm.
Filed under: 3d, abstract, animation, cgi, puns, surreal, visualisation
Just saw this quirkly little, quick info-graphic style with a pinch of monty pythons and Now for something Completely Different collaged hand.
Trying to play on the the economic narrative of there been an utter abundance of money for everyone recently they thought they'd be inspired by showing people, how they info graphically calculate the savings from a pound, just one pound (uk), of a whole penny in an amusement arcade game, bless.
What do they compare their 99p savings to, 5 bears, a tree and a crayon.
Was quirky and it is no surprise it has a soupcon (checked spelling in word ;o) of the amusing terry gilliam is it... two terry's... animation.
unbelievably found it quickly here: http://www.visit4info.com/advert/Change-from-a-Pound-with-McDonalds-Saver-Menu-McDonalds-Restaurant/67995
Like this one more when i was searching for it, dont think it was aired in uk,
http://uk.youtube.com/watch?v=SZw1lCPVbtY
Published on 2009/01/20 5:41 pm.
Filed under: credit, graphic, incongruous, information, mac, surreal

The trident gum ads caused quite a bit of controversy with their creative, pastel coloured surreal ads surrounded around mastification.
mas·ti·cate Audio Help /?mæst??ke?t/
Spelled Pronunciation[mas-ti-keyt]
to chew
to reduce to a pulp by crushing or kneading, as rubber
Trident imaginatively concieve this idea of the mastification lobe in the brain. 'The mastication lobe is the largest member of the lobe family and is the part of the brain responsible for receiving and processing chewing pleasure. When a human man or woman chews, the taste and texture receptors on the upper tongue send trillions of tiny pleasure signals direct to the mastication lobe via an intricate network of neural pathways.'
View the video here (scroll to THE MASTICATION LOBE EXPLAINED)http://www.tridentgum.co.uk/EN/Trident2008/about/movieshtml.htm
It is quirky and uses these crisp pastel colours and graph paper visual along with the tagline 'mastication for the nation' which is where it had problems with ASA (advertising standards authority) here in the UK and subsequently had to stop their campaign, only after it had already been seen in abundance by the public.
Great thinking, mastificate yourself.
Dictionary.com [Origin: 1640–50; mastic, -ate1]
Published on 2008/07/17 7:18 pm.
Filed under: abstract, animation, brain, clean, colour, graphic, language, looking, mastificate, mind, pastel, research, seeing, strange, surreal
This is another excellant subversion of a style usually associated with geographic maps, with grid references of ordance survey and great depth of relief terrain shading... of the mind.
The subtle graduation of blue for sea tropically encompassing the Blood brain barrier reef (what wonderful characters they would be in the reef) and a brown, beige 'land' containing Isles of Imagination.
I would like to topographically follow the 'salience trail'.
Wonderful surreal visual map of the mind.
Published on 2008/04/21 5:33 pm.
Filed under: abstract, brain, contrast, creative, designs, image, landmarks, mind, subvert, surreal, topographic, visual maps
Was featured in creative review 07 that was guest edited by Mother. like the notion of mapping the soul. it has a lovely old parchment style.
Very surreal with elements like Excaliber in the soul, and the Washing Up.
Published on 2008/04/20 4:23 pm.
Filed under: abstract, art, creative, diagram, soul, surreal

The fabulous design agency Pentagram based in New York with partners like Angus Hyland (co-author of many excellant design/illustration books, The Picture Book: Contemporary Illustration & Paula Scher (AIGA medalists, notorius mapper, will feature soon),
....at the worlds leading multi-disciplinary design consultancy, feature an excellant map that Scher would be proud of.
The partner DJ Stout has created a “Texas Designer’s Map of the World” as a part of a promotion for Sappi Fine Paper. Based on the concept of a Texas Brag Map, the poster elucidates the worldview that everything is bigger and better in the Lone Star State. “It’s part of our Texas heritage and our collective sense of humor,” explains Stout. “My apologies to the other smaller, less interesting states on the map.”' (pentagram, 2008, p.new).
He divides a map of the U.S. into six parts and assigns each section to a graphic designer who resides within the region. When all six posters are put together, they form a giant map of the United States, “of course I was given the Southwest,” says Stout (pentagram, 2008, p.new). Its composition is bolshy, beautifully layered (as you notice opening the pdf on a sluggish computer), with Piet Zwart/H. N. Werkman letters treatment surrounded by soft pastel triadic harmony of red, blue, yellow. Yet still its not too disparaging with the these surreal, fluctuating sized elements like The World's biggest Jack Rabbit, it has Swiss grounding in neat, clean, precise, even grids of text J.M.Brockmann would be proud of, creating a salient [1] contrast. It also treats word (type) as image that crow [2], and concrete poets of appollinaire to mallarme would adore.
The other participants include Art Chantry, Rick Valicenti, Paul Sahre, Clive Piercy and Tim Hussey. Brilliant.
Download the large version image here.
http://blog.pentagram.com/2008/02/new-work-sappi.php
[1] Kress & Van leeuwen
[2] Left to Right: The Cultural Shift from Word to Image
Published on 2008/03/27 7:40 pm.
Filed under: bolshy, brockmann, contrast, designs, graphic, harmony, illustration, interdisciplinary, map, new york, pentagram, surreal, swiss, texas, world, zwart Tags: Angus Hyland, Appollinaire, Art Chantry, bolshy, brockmann, Collective Sense, contrast, design, Design Illustration, designs, Disc jockey, Fabulous Design, graphic, Graphic design, harmony, illustration, Illustration Books, interdisciplinary, Jack Rabbit, Lone Star State, map, Map Of The United States, Map Of The World, new york, New York City, Paul Sahre, Paula Scher, pentagram, Piet Zwart, Rick Valicenti, Sluggish Computer, surreal, swiss, texas, Texas Heritage, United States, Werkman, Word Type, world, zwart